Your Meta clicks die in
in-app browser.
We open those visitors in Chrome or Safari, where checkout, payments and your pixel actually work. One script. No link changes.
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Meta ROAS Calculator
How much is the in-app browser
costing you every month?
Revenue at risk every month
$1,600
Spend × ROAS × Mobile % × Drop %
Revenue at risk is calculated as: Ad Spend × ROAS × Mobile Share × In-App Loss Rate. For example, a $5,000 spend at a 2 ROAS yields $10,000 baseline sales. With 80% mobile traffic, $8,000 flows through smartphones. A 20% abandonment penalty inside Instagram's WebKit browser leaves $1,600 uncollected every month.
The Problem
What happens when someone
taps your ad.
Meta opens your page in its own in-app browser, not Chrome or Safari. The pieces checkout needs aren't there.
01
Taps your ad
Visitor clicks an Instagram Story, Feed, or Reel ad.
02
Trapped in-app
Opens in Instagram's in-app browser, not Chrome.
03
Friction & failure
Apple Pay missing, autofill broken, forms require typing.
04
Ad spend burnt
They swipe away. Your pixel loses the trail forever.
What breaks inside an in-app browser
Four things ad clicks need.
None of them work here.
Payments and wallets
Native Apple Pay and Google Wallet prompts either refuse to trigger or fail during authentication.
Autofill and saved logins
Keychain and 1Password cannot inject. Customers are forced to type 16-digit cards by hand.
Tracking and attribution
Journeys shatter across two separate browser cookies, making your Meta ROAS appear far worse than reality.
Carts and returning visitors
Items placed in the in-app cart do not follow the customer when they later reopen your site in Safari.
What your visitor sees
One prompt. One tap.
Checkout in the real browser.
Flare detects Instagram and Facebook in-app views and offers your visitor a seamless hand-off to native Safari or Chrome. No link changes. No developer needed.
Before — Instagram in-app
After — Safari handoff
Prompt dismisses instantly if the shopper taps away. We never trap users.
Setup
Three steps. No developer.
Live in about two minutes.
01
Install in one click
Add the official Shopify app, or paste one 4.1kb async script tag into your header. Works with WooCommerce, Webflow, Next.js, custom stacks — anything that loads a script.
02
Flip the master toggle
Flare operates sitewide. No custom UTMs, no link rewrites, no theme edits. Enable the App Embed and it runs on every page.
03
Live in about two minutes
First redirects appear within seconds. Your value report populates with rescued checkout orders inside 24 hours.
Product
Three tools.
One job each.
Redirect Pixel
Opens visitors in their real browser
One line of code on your site. Every Instagram and Facebook visitor opens in Chrome or Safari — where checkout, payments and your pixel actually work.
- Store owners running Meta ads
- Shopify and custom sites
- No developer required
Magic Links
One link, every browser
Turn any URL into a link that launches straight into Safari or Chrome from Instagram bios, TikTok, SMS or QR codes. Share it anywhere.
- Unlimited links on one meter
- Connect your own custom domain
- Real-time escape metrics
Value Reports
Proves exactly what Flare rescued
Executive closed-loop revenue reports. Plain-English numbers showing how many sessions Flare rescued and the revenue they delivered.
- Proving ROI to clients
- Day-1 and Day-7 snapshots
- Monthly attribution on every plan
Case study · DTC e-commerce
Don't take our word for it.
Look at the numbers.
Haans Leathers. Five months on Shopify, 63% mobile Meta traffic. Installed our pixel in 2 mins. First redirect live in 3 mins.
140K
Redirects performed
In-app visitors handed off to Safari / Chrome
$30K
Order value recovered
Directly attributed
<20ms
Redirect speed
Faster than a blink. Your shopper never waits.
<2 min
Install time
One toggle in Shopify. No developer needed.
From the founder's desk.
I kept watching 70% of my Meta clicks never reach checkout. Flare is the fix I wish I had when I was running ads.
Prharsha
Founder & CEO
We're building Flare to make every click count and every customer journey secure.
Shreyas
Co-Founder & Chief Product & Scale OfficerUnder the hood
Built for people
who check.
User-agent engine
Identifies Instagram and Facebook WebKit containers on iOS and Android instantly via lightweight client-side heuristics.
Zero billed crawlers
Meta scrapers and automated crawlers are filtered at the edge and never deducted from your plan quotas.
Vercel global edge
Delivered from Vercel's global edge nodes. Zero render-blocking delays and zero CLS layout shifts.
Zero personal tracking
No personal identities or emails tracked. Flare counts anonymized session hand-offs, not private identities.
Universal compatibility
Shopify, WooCommerce, Webflow, Next.js, Magento or custom stacks. Anything that loads a script tag.
Pricing
Free to start.
Pay when it pays for itself.
Redirects never shut off at a tier cap. Overage billed transparently at plan rates.
Free
See problem scale & initial rescues.
- 3,000 sessions/mo
- 1 domain
- Rescued sessions stats
- Onboarding email support
Starter
For boutique brands testing ROAS recovery.
- 10,000 sessions/mo
- 1 domain
- Day-1 & Day-7 reports
- Email support
Growth
For scaling stores with active Meta ads.
- 30,000 sessions/mo
- 2 domains
- Custom prompt wording
- Bi-weekly value reports
- Shared Slack channel
No personal identities tracked · Bots filtered and never billed · Cancel any time
FAQ
Frequently asked
questions.
Stop paying for clicks
that don't convert.
Join hundreds of Shopify brands and Meta advertisers rescuing lost checkout revenue in 2 minutes.
No card neededLive in 2 minutesCancel any time