ROAS Calculator

See the revenue
Meta is quietly losing you.

Plug in your spend and conversion rate. We'll show you how much the in-app browser costs you every month — and how fast Flare pays itself back.

$5,000
2x
80%
20%

Revenue at risk every month

$1,600

Spend × ROAS × Mobile % × Drop %

Revenue at risk is calculated as: Ad Spend × ROAS × Mobile Share × In-App Loss Rate. For example, a $5,000 spend at a 2 ROAS yields $10,000 baseline sales. With 80% mobile traffic, $8,000 flows through smartphones. A 20% abandonment penalty inside Instagram's WebKit browser leaves $1,600 uncollected every month.

FAQ

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